For some youngsters, \u201cunboxing\u201d YouTube videos are all the rage. They involve a pair of hands \u2013 some small, some big with lacquered nails or others with hairy knuckles — unwrapping and playing with new toys. The concept looks and feels mundane, but some of these videos have clocked hundreds of millions of views. Now this YouTube sensation is influencing the toy industry. 'Blind bag' items Toymakers are creating \u201cblind bag\u201d items, small inexpensive toys packaged in opaque plastic bags. Kids can\u2019t see what they\u2019re getting until the package is opened. An antidote to digital childhoods, where every song or video is a click away? Maybe. \u201cBlind bags right now are huge. Kids love opening them, love the surprise factor,\u201d Kelly Foley, marketing manager at Wicked Cool Toys, said. These blind bag items as well as blind bag miniature collectible sets were on display in New York City recently, at the \u201cSweet Suite\u201d toy event hosted by The Toy Insider, an online toy review guide. Foley was showing off the \u201cLittle Sprouts\u201d collection from Cabbage Patch Kids. The miniature figurines (more than 120 in all) come in \u201cblind\u201d cabbages, and are meant to be collected. \u201cThey\u2019re small, they\u2019re able to be purchased with allowance money or money that kids earn, pocket change,\u201d Jackie Breyer, editor-in-chief at The Toy Insider, said. A Little Sprouts blind cabbage retails for $2.99. Influence on toy culture YouTube\u2019s influence on the toy culture can also be seen in another hot toy \u2013 the fidget spinner craze. \u201cThey\u2019re seeing their peers do really cool tricks and also they\u2019re collecting,\u201d Breyer said. \u201cThey want a full collection of these, they don\u2019t just want one.\u201d Besides paying attention to YouTube, toymakers are moving quickly to speak the language of today\u2019s digital natives with toys like the Elmoji, a robot that teaches children coding basics using emojis. It is made by Sesame Street and WowWee. \u201cIt\u2019s a visual language that kids get intuitively, and we want to have them solve problems using emojis because they\u2019re comfortable with them,\u201d Natalie Wight, art director at WowWee, said. The Lego Boost teaches basic coding principles to kids as young as 7. But it\u2019s not all work and no play. \u201cYou can build a robot and make him do things like turn and hit a target,\u201d Amanda Madore, senior brand relations manager at LEGO, said. \u201cOr pull his finger and make him pass gas, which kids love.\u201d Now that might get some views on YouTube. After all, tech trends may come and go, but kids will still be kids.<\/p>\n","protected":false},"excerpt":{"rendered":"
For some youngsters, \u201cunboxing\u201d YouTube videos are all the rage. They involve a pair of hands \u2013 some small, some big with lacquered nails or others with hairy knuckles — unwrapping and playing with new toys. The concept looks and feels mundane, but some of these videos have clocked hundreds of millions of views. Now […]<\/p>\n","protected":false},"author":2,"featured_media":44882,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[13],"tags":[],"_links":{"self":[{"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/posts\/44881"}],"collection":[{"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/comments?post=44881"}],"version-history":[{"count":0,"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/posts\/44881\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/media\/44882"}],"wp:attachment":[{"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/media?parent=44881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/categories?post=44881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/toptrendingnews.co\/wp-json\/wp\/v2\/tags?post=44881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}